Affiliates love to receive messages with subject line, 'You have made a sale!' Most of the people in Internet marketing are affiliates at one point of time in their IM career. Why? * No need to create a product. * Start up cost is almost zero. * Sometimes you don't even need a web site. * No need to provide support to the buyers. * No upgrade or maintenance of products. * No need to register a business. But simply signing up for a product is not enough. You need to promote it as if you have your own product. Most important promotional method for an affiliate product is, offering an ecourse. What is an ecourse? Ecourse is an 'email course on a specific subject sent as a series of emails using a follow up autoresponder'. Why you need to send an ecourse as an affiliate? * First you have to capture your visitors email address. * Second you have to promote your affiliate product. * Third as you are developing a list, you can promote other affiliate products. Tips on sending an ecourse: * Don't keep direct affiliate link. Try to keep redirect pages. Or more easily here is a script that hides your affiliate links and same time, it tracks the clicks. http://www.scripts4webmasters.com/clicktracking/index.shtml * Make your ecourse short like 5 - 10 messages. If possible keep links to previous email messages in every next message. * Send them every alternate day or one on each day. This way they can connect the email content. If you keep long interval between messages, they have to dig their inbox for previous messages to see what you are talking about. * Make a template for the ecourse. This is to create a consistent layout. * Keep a discount offer at the end of each ecourse. Most IMers neglect this point. Your subscriber is exposing your affiliate product in each email. So it is time to grab his attention with a discount offer and make him feel that it is a good offer to pass on. * Check all the links in emails. No long URLs. They will break in emails and subscribers get 404 errors. * Last but not least is, select the topic for the ecoure that is RELATED to your affiliate product or service. If you are promoting a dating service, offer an ecourse on, 'how to select a suitable date?' subject. Good luck in sending! Radhika Venkata
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